June 2009
You are browsing the archive for June 2009.
How can a Company Manage its Image using Public Relations
Public relations is no longer something that just happens; how a company or corporation is perceived in the public eye, particularly in the eye of the company’s shareholders or potential customers, isn’t something that’s left to chance. Companies have entire departments and large budgets in place to ensure that they will be viewed in [...]
Why You Should Have It In Writing
There is an old saying in the West that says that if the preacher talks too much about stealing, better sneak out a little early, race home and lock the cellar!
The same holds for the good old boy that says, Ah, we don’t need to have a contract. You can trust me. The [...]
Negotiation Tactics: Smart Ways to Gain the Upper Hand in Real Estate
The reality of any negotiation is that it is an exercise in psychology. Realistic market factors play their role, but final decisions are usually made based on perception. How the seller perceives you, the investor, will influence the deal. Here are some tactics to tip the scales in your favor.
Successful negotiators are always one of [...]
How to Get The Right People Behind Your Invention
All inventors have, at one time or another, pined for “the right people.” Be they investors, programmers, distributors, writers, architects, butchers, bakers, or candlestick makers, personnel is a crucial ingredient to the success of any invention. But getting the right people behind your invention is a road more easily mapped than traveled. In this article, [...]
How to Fast Track Your Invention to Market
If you are the kind of person with a million ideas and not enough time to pursue them, you might want to consider “fast tracking” your invention to market. In this way, you essentially become a hired gun. You, the inventor, perform the tasks of researching and developing the product. Then, you “outsource” the manufacturing [...]
How to Get in the Door of Major Retailers
For most inventors, getting their invention sold on store shelves is the realization of a dream come true. Something they conceptualized and worked tirelessly to bring into being is now available before the eyes of a mass market. Their brainchild sits on shelves next to established and cherished products. What could be better than that? [...]
Simple Technique for Approaching Conflict Resolution
Conflicts are a normal part of life. We interact with so many different people in so many different situations that we’re bound to run into difficulties.
A conflict is a disagreement where those involved feel that they are somehow being threatened. It could be that they perceive a threat to their way of thinking, their interests, [...]
